Difference between revisions of "HOW TO PREPARE THE DESIGN"

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<li>'''Raster images. Resolution''' There is a myth saying "If the resolution is high the quality of the image will be high also", that's not always true. The quality depends on many characteristics such as brightness, contrast, color dynamic, color balance, type of used media and many others. The optimal resolution for us using dry offset printing on PVC is 400dpi for CMYK images and 800-1200 dpi for monochrome images.
 
<li>'''Raster images. Resolution''' There is a myth saying "If the resolution is high the quality of the image will be high also", that's not always true. The quality depends on many characteristics such as brightness, contrast, color dynamic, color balance, type of used media and many others. The optimal resolution for us using dry offset printing on PVC is 400dpi for CMYK images and 800-1200 dpi for monochrome images.
 
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'''COLOR MODELS. COLORS'''<br>
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'''Color model.''' The card design must be made using CMYK colors. Files containing RGB colors will be send back to the client for remaking. In case of using '''additional colors''', they need to be added as spot colors using the '''PANTONE Coated!''' (Pantone C) scale. Colors set using RAL, HKS, PANTONE Uncoated and other color models are NOT applicable. We cannot accept such files, the client has to remake them.
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Revision as of 13:33, 25 February 2015

1. CARD'S ATTRIBUTES

  • Card's dimensions. After cutting the size is 85,7 x 53,9 mm and the corner roundness is 3 mm.
  • Print area. The files print area must be 2 mm larger from each side (89,7 x 57,9 mm).
  • Magnetic stripe. The magnetic stripe is 12,7 mm wide and is placed 4 mm off the card's edge.

2. CARD DESIGN

  • Scale. Always design your card in scale (1:1)
  • Vector graphics. If possible use vector instead of raster images. This is important especially for text and logotypes (registered company logos). Always convert fonts in to curves.
  • Raster images. Resolution There is a myth saying "If the resolution is high the quality of the image will be high also", that's not always true. The quality depends on many characteristics such as brightness, contrast, color dynamic, color balance, type of used media and many others. The optimal resolution for us using dry offset printing on PVC is 400dpi for CMYK images and 800-1200 dpi for monochrome images.

COLOR MODELS. COLORS
Color model. The card design must be made using CMYK colors. Files containing RGB colors will be send back to the client for remaking. In case of using additional colors, they need to be added as spot colors using the PANTONE Coated! (Pantone C) scale. Colors set using RAL, HKS, PANTONE Uncoated and other color models are NOT applicable. We cannot accept such files, the client has to remake them.

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